"Don't be surprised in the coming months if you get a personalized e-mail with e-commerce options and a video of your favorite musician addressing you directly. Personalized e-mail technology was highlighted last week at the Washington State Convention Center in Seattle, Washington at the Direct Marketing Association show "Net.Marketing 2001." The DMA show was halted early by an 11 a.m. earthquake that rattled the downtown area and shook us all up more than the new technology did. Rock and roll took on a new meaning that day."
FULL STORY @ OSOPINION (http://www.osopinion.com/perl/story/7932.html)